Mohan | Digital Marketing Consultant

 If you're running a business in today's competitive marketplace, it will be no secret to you that the internet plays a vital role in the success of your brand. But while most entrepreneurs and business managers know the theory behind online marketing, many of them don't have the time or technical know-how to put it into action. If you're looking to build or improve your brand's online reputation, the best place is to start is by outsourcing an internet marketing agency who can use their knowledge of SEO, internet branding and social media management to help drive more traffic to your website and encourage browsers to convert to customers. If you're not familiar with the terminology - don't worry, an internet marketing specialist will be able to help recommend the best solution for your business. But, in layperson's terms, SEO stands for search engine optimisation: a term that describes the process of getting your webpage to the top of unpaid search engi...

Any good online marketer knows how important link building is to your search engine optimization success. If you are using any SEO service providers, then link building should be included in your SEO package, helping you build authority, drive traffic to your website and enjoy ongoing online success. The important thing to remember when using any of the SEO service providers for your link building campaign is to ensure that they don't violate any of Google's guidelines. Google is exceptionally strict and one violation can hamper your online search ranking and result in your competitors getting that one step forward over you, something you want to avoid in such a competitive online marketing area. Google will consider their guidelines violated if you have too many keywords. Keywords stuffing is one of the most damaging things you can do for any link building or search engine optimization campaign. They also look for your articles which are published on too many sites, this means...