Mohan | Digital Marketing Consultant

Snap, the parent company of Snapchat, has introduced its new artificial intelligence (AI) chatbot for Snapchat. It is powered by the latest version of OpenAI’s GPT technology. The ‘My AI’ chatbot is available as an experimental feature for Snapchat+ subscribers and will be rolling out this week, the company said in a blogpost on Monday. “My AI can recommend birthday gift ideas for your BFF, plan a hiking trip for a long weekend, suggest a recipe for dinner, or even write a haiku about cheese for your cheddar-obsessed pal.” Also, users can press and hold any message from My AI to provide feedback. “Please be aware of its many deficiencies and sorry in advance! All conversations with My AI will be stored and may be reviewed to improve the product experience,” the company said. “Please do not share any secrets with My AI and do not rely on it for advice,” it added.

When it comes to meeting your online marketing needs and goals, you are going to want to find yourself the best SEO project outsourcing company that you know you can count on. You want to find a company that has a passion for seeing their own clients succeed online and that will help you reach your goals, while remaining as close to your marketing budget as possible. That being said, there are a number of steps to take when looking for a company that is going to basically manage your online marketing portfolio. You need to be able to trust them with your brand and know that they are only going to use white hat and ethical techniques to ensure your online success moving forward, but how do you do this? The first thing you want to do is a search online. Remember the benefit with choosing a SEO project outsourcing company is that you aren't restricted by location, you can choose a company anywhere in the world and what this means is that you are able to secure the best of the best, ra...

There's two major ways to advertise online, one is using paid advertising programs and the other one is using free advertising platforms. The idea is to send targeted internet traffic to an offer in order to get responses and feedback from interested prospects. Paid Advertising Paid advertising can come in different forms but the most popular ones are called: SEM (search engine marketing) using PPC (pay-per-click), display advertising, shopping networks, video advertising using Google AdWords, Bing Ads, Yahoo Ads, just to name a few. The idea behind PPC is a simple one, advertisers are only charged by networks when their paid ads running are clicked on and prospects are directed to the web pages or landing page offers. Depending on the type of industry or niche market and advertising networks, PPC prices can vary greatly from.50 cents to $60.00 or more each time a prospect clicks on a running ad. In general insurance, loans, mortgages, attorney services are among the highest cost-p...

 SEO - or search engine optimisation - describes the process of getting a website or web page to the top of a search engine's unpaid ranks. The science behind it is clear-cut, even for those of us who consider ourselves technical novices: the higher up you are in, say, Google's ranks, the more likely people are to click on your web page and buy your product. But, in line with the rise of the internet marketing, SEO has become somewhat more complex than that. And while it is still a marketing tactic based on driving traffic to a company's website, it is an intricate process that requires constant management and technical know-how in order to make sure you stay ahead of the competition. Companies from all over the world are cottoning on to this, which is one of the reasons why internet marketing companies are doing so well. Most business owners don't possess the free time or technical skill to be able to enhance their own SEO, which is why they outsource the job to a team...