Mohan | Digital Marketing Consultant

Forget the advertisment and bold claims that bombard you. We get skin experts to give you the real dope on complete sun protection. Myth: Herbal sunscreen is better for your skin. According to Dr Rohini Wadhwani of Skin Essentials, herbal products may not necessarily be chemical free. "Products only need a certain percentage of natural ingredients to be classified as herbal. Pure organic ones need to be certified." Wadhwani also explains that despite the inclusion of ingredients that have protective qualities, they get diluted in the final product and are not as effective. "The percentage and concentration of the sun-protective ingredient used is important. When it is mixed with other ingredients, it loses its potency," she reveals. Myth: Sunblock and sunscreen are different words for the same product. Wadhwani insists that while sunscreen is a filter, sun block is a complete protective cover. "It is ideal for athletes and people who spend lots of time in the s...

Forget the advertisment and bold claims that bombard you. We get skin experts to give you the real dope on complete sun protection. Myth: Herbal sunscreen is better for your skin. According to Dr Rohini Wadhwani of Skin Essentials, herbal products may not necessarily be chemical free. "Products only need a certain percentage of natural ingredients to be classified as herbal. Pure organic ones need to be certified." Wadhwani also explains that despite the inclusion of ingredients that have protective qualities, they get diluted in the final product and are not as effective. "The percentage and concentration of the sun-protective ingredient used is important. When it is mixed with other ingredients, it loses its potency," she reveals. Myth: Sunblock and sunscreen are different words for the same product. Wadhwani insists that while sunscreen is a filter, sun block is a complete protective cover. "It is ideal for athletes and people who spend lots of time in the s...

Link building is one of the most efficient SEM strategies for both increasing the number of visitors to a website and improving the rankings of a website in organic search results. Here are valuable tips for search engine optimization link building. If you’re an expert in SEO already, these tips will remind you of the basic yet essential link building strategies. 1. Go for Higher Quality Links All links are not created equal. SEO links that have higher value provide greater optimization benefits compared to low quality links. 2. Create Useful, Relevant and Interesting Content Building superior quality content remains an effective method of getting SEO links from other websites. With excellent content, not only will you be able to build backlinks naturally, requesting a link also becomes easier since the partner website can benefit from the link request as well. 3. SEO Link Building with Blog and RSS Feeds Promoting your site via blogs and RSS feeds is an easy and great way to boost you...